By Diplomacy Journal Lee Jon-young Kia has successfully concluded its participation at the 2024 Consumer Electronics Show (CES) in Las Vegas (January 9-12), where the brand presented its Platform Beyond Vehicle (PBV) future strategy. Kia received two prestigious awards at CES for its five PBV concept models, and its multi-phase plan to revolutionize the mobility industry while helping to advance Hyundai Motor Group’s ambitions in software-defined everything (SDx), including robotics, Advanced Air Mobility (AAM), and autonomous driving. Digital Trends hailed Kia’s vision for future mobility wit
By Diplomacy Journal Lee Kap-soo Hyundai Motor Company and Kia Corporation unveiled the ‘Active Air Skirt’ (AAS) technology on Jan. 23 that minimizes the aerodynamic resistance generated during high-speed driving, effectively improving the driving range and driving stability of electric vehicles (EVs). AAS is a technology that controls the flow of air entering through the lower part of the bumper and effectively controls the turbulence generated around the vehicle wheels by operating variably according to the vehicle speed during high-speed driving. In the EV era, competition to secure a bette