Arts-Culture

Hanbok Goodday promotes Gyeongju as a Hanbok ambassador

To celebrate Gyeongju named as the host city for the 32nd APEC Summit in 2025

By Diplomacy Journal Lee Kap-soo

 

Hanbok Goodday, led by CEO & Hanbok designer Kim Kwang-ja, joined senior Hanbok (Korean traditional dress) models for a photo shoot in Gyeongju in the first week of July. 

 

 

The photo shoot was held to celebrate Gyeongju's selection as the host of the 2025 Asia-Pacific Economic Cooperation (APEC) Summit and to promote Gyeongju as a Hanbok ambassador. 

 

 

On June 27, Gyeongju, Gyeongsangbuk-do, was selected as the host city for the 32nd APEC Summit in 2025, which will be attended by leaders from 21 countries. 

 

 

The 2025 APEC Summit, which will be held 20 years after the last one in Busan in 2005, will be the largest international diplomatic event since the inauguration of the President Yoon Suk-yeol administration.

 

The filming took place for one day and two nights at Hwangnyongwon in Gyeongju from July 4 to 5, and showcased the gorgeous and magnificent court dresses and the beautiful and colorful women's Hanbok designed with the Hanbok Goodday's new pattern. 

 

 

By holding a Hanbok model selection contest and fashion show for senior models, Hanbok Goodday actively supports job creation for women with career breaks through expert model training for the selected candidates, contributes to the Hallyu senior craze, and strives to promote the excellence and beauty of Hanbok worldwide.