Business HS Hyosung unveils new CI and vision
By Diplomacy Journal Lee Kap-soo HS Hyosung has unveiled a new corporate identity (CI) and vision, dubbed "Masteria," declaring a commitment to enrich humanity by harnessing the power of science, technology, and collective intelligence. The new CI is designed using a square star shape and colors that symbolize a "Leading Star" guiding the world and a "Value Tree." This design represents the connection between HS HYOSUNG's past, present, and future, blending the philosophy of the group's founders with the vision of HS Hyosung's newly inaugurated first-generation management team. In his address