Business POSCO Group and GM hold a joint promotion for Lyriq in Seoul
By Diplomacy Journal Lee Kap-soo To mark the domestic launch of the Cadillac luxury electric vehicle ‘Lyriq,’ which extensively utilizes POSCO Group’s secondary battery materials and steel products, POSCO Group and GM hosted a joint promotional event. On July 26, both companies displayed the ‘Lyriq’ at the POSCO Center in Gangnam, Seoul, offering test drives and purchase consultations to POSCO Group employees and nearby professionals. The event was attended by Yoo Byeong-og, President of POSCO Future M; Seo Yu-ran, Head of POSCO’s Automotive Materials Marketing Division; Hector Villarreal, Pre